Turning Challenges into Opportunities – Introducing Justin Hough

It’s the start of a new era as Novoferm seek to change the way things are done, working smarter, not harder. With sights set firmly on providing customers with quality products delivered on time, Operations Director Justin Hough offers a fresh perspective, turning challenges into opportunities.

In December 2020, Justin Hough joined Novoferm as the new Operations Director, bringing 17 years of experience to the table. In the last six months, he has leveraged a wealth of knowledge and transferable skills, working alongside two exceptionally talented individuals to set the company on a new path. Justin brings a fresh perspective that he hopes will drive the company’s capacity to deliver exceptional quality consistently, making Novoferm the ‘supplier of choice’ for the industry.

Building an Even Better Experience for Novoferm’s Customers

Justin’s goal upon joining Novoferm was to find a way to make Novoferm work smarter, not harder. The quote, originally spoken by Allen F. Morgenstern in the 1930s, refers to having a clear strategy, prioritising the most important activities. In doing so, employees feel satisfied at the end of each productive day rather than overwhelmed, overcommitted, frustrated, and overworked.

So, how does Novoferm seek to accomplish this?

The company will be investing half a million pounds mostly into the front end of the business to reduce bottlenecks. This investment will help double capacity and includes the procurement of new equipment, such as a weld chiller that improves quality and weld area efficiency. Other purchases made, to be commissioned in the second half of 2021, include a new roll former, and a canopy pierce jig.

The investment wasn’t just for equipment either. Novoferm have committed to increasing the assembly table area and have added a second paint line, raising capacity and ensuring a human element remains present during the process. By the end of 2021, the company has committed to replace older machinery, add even more capacity, and double up on equipment and manpower.

All this leads into delivering quality and reliability, ensuring that customers get the right product the first time around.

What Does the Future Hold for Novoferm?

Today, Novoferm sits in a strong position, renowned for consistent quality standards and excellent lead times. Thanks to the company’s global capacity, they can deliver doors to customers a lot faster than many of their competitors. And every product is entirely bespoke.

But what does the future hold for the company?

Alongside the half million-pound investment, Novoferm have recently recruited a Quality Manager and a Roaming QC Inspector. The aim is to learn from past mistakes to improve operations moving forward. By fixing certain elements and optimising others, this new approach seeks to turn challenges into opportunities. This is all to ensure reliability as part of a customer-focused drive.

And, of course, safety is the top priority for Novoferm and underpins the reasons for actively reviewing and refining many of the existing processes.


Making Novoferm a Great Place to Work

The employees are, of course, the most important element of any business, and Novoferm’s are no exception. Justin believes that people are more likely to stay and give 100% if they feel valued. Novoferm has committed to invest in in-house training and development, providing progression and incentives while ensuring a safe working environment.

Novoferm have adopted an honest and open approach to what they are doing and why. They listen to their employees and react accordingly, ensuring every individual feels heard and respected.

And at the end of the day, all this links back to turning challenges into opportunities and making Novoferm work smarter, not harder. If the employees feel satisfied and not overwhelmed, overcommitted, frustrated, and overworked, they are far more likely to deliver an exceptional service.

Thus, ensuring quality and reliability for the customers moving forward.